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Sarin V.K.

UX Lead | Design Systems & Strategy

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17 + years of experience UX for Regulated Global Industries

Strategic UX Lead with 17+ years of experience architecting mission-critical digital systems for global enterprises including HCA Healthcare and Qatar Airways. Expert in transforming complex, high-risk operational requirements into intuitive, error-resistant user experiences.

Proven track record of reducing technical debt through scalable Design Systems and digitizing clinical emergency workflows. Specialized in bridging business objectives and user reality in high-stakes environments where clarity is a safety requirement.

Experience
2024
2022
2020
2019
2017
2007
2005
2003
2001
1999
Independent UX Consultant
Remote / Kochi, India
2024 – Present
  • Lead end-to-end site redesigns, technical SEO optimization, and performance enhancements for specialized healthcare providers and dental clinics, improving patient acquisition and digital accessibility.
  • Architect optimized service landing pages and intuitive navigation structures for medical practitioners, ensuring streamlined user journeys and clear conversion pathways.
  • Execute front-end performance tuning, database optimization, and WebP image conversion within the WordPress ecosystem, driving faster load times and improved Core Web Vitals.
  • Develop high-fidelity interactive web experiences utilizing Framer, establishing robust digital presences backed by strict UI governance and optimized domain configurations.
UX Design Lead
Zinemind Technologies (Client: HCA Healthcare) Kochi, India
2022 – 2024
  • Architected “Neutron,” a scalable atomic design system adopted by 15+ product teams, establishing a single source of truth and UI governance that streamlined collaboration between design and engineering.
  • Led end-to-end UX for the “Code Blue” iPad app, digitizing manual cardiac arrest documentation to reduce cognitive load and improve patient safety during resuscitation events.
  • Partnered with clinical and technical teams to ensure designs met strict regulatory standards while optimizing high-stakes clinical workflows for patient safety.
  • Mentored cross-functional teams on WCAG 2.1 accessibility standards and data-driven design principles.
UX Strategy Consultant
Remote / Kochi, India
2020 – 2021
  • Delivered specialized UX strategy and service blueprinting for B2B and B2C clients, driving digital transformation, workflow optimization, and technical performance enhancements.
  • Translated complex business requirements into high-fidelity interactive prototypes to validate decision-making workflows and conversion pathways before engineering handoff.
  • Advised SMEs on establishing initial design frameworks to scale their digital product development.
Senior UX Consultant
Collabera India / Wipro (Qatar Airways – TOPS), Kochi, India
2019 – 2019
  • Redesigned the global flight operations dashboard (TOPS), transforming complex logistics data into an intuitive data visualization interface for ground teams managing thousands of daily flights.
  • Conducted contextual inquiries and user research to identify bottlenecks, delivering a streamlined UI that reduced decision-making time during schedule disruptions.
  • Conducted stakeholder interviews to identify usability issues in legacy systems and inform the modernization roadmap
Independent UX Consultant
Remote / Kochi, India
2017 – 2018

  • UX Strategy: Provided design strategy and execution for diverse client projects, translating business requirements into user-friendly digital interfaces.

  • Visual Design: Created high-fidelity mockups and design assets, ensuring brand consistency and adherence to modern web standards.

Multimedia Designer → UX/UI Designer
Ecolog International FZE, DAFZA, Dubai, U.A.E
2007–2016

  • Started as a Multimedia Designer and later specialized in UX for global logistics systems.

  • Designed wireframes, prototypes, and flows that improved usability and task efficiency.

  • Created design guidelines that ensured a consistent experience across internal applications.

  • Collaborated with IT, operations, and field teams to align designs with real-world workflows.

Design Lead
Ditro Advanced Technologies, Kochi
2005–2006
  • Delivered UI design and branding solutions for healthcare, hospitality, and education sector clients.
  • Applied usability and design principles while meeting brand, functional, and project requirements.
Design Lead
Calpine Technologies, Kochi, India
2003–2004

  • Led visual and UI design for websites and collateral, ensuring strong usability and brand alignment.

  • Collaborated with clients and developers to maintain accurate design-to-development execution.

Senior Web Designer
A2Z InfoTech, Kochi, India
2001–2003
  • Designed websites and digital branding for small-to-mid-scale clients across multiple industries.
  • Balanced creative direction with technical feasibility and business objectives.
Multimedia Faculty
Hitech Homes, Kochi, India
1999–2001

  • Delivered multimedia and office automation training to Naval Base officers.

  • Focused on practical IT skills for operational efficiency.

    Key Projects

    Education & Credentials

    Core Skills

    Tools & Technologies

    Code Blue iPad Application - HCA Healthcare, U.S.A

    Led the UX design for the Code Blue emergency response iPad application used by hospital teams, designing intuitive workflows and interfaces that streamlined life‑critical processes and reduced task completion time.

    TOPS Operations Platform - Qatar Airways, Qatar

    Designed enterprise‑grade UI for TOPS, Qatar Airways’ mission‑critical airline operations platform, producing hundreds of wireframes, interactive prototypes, and user flows to simplify complex workflows and enhance operational efficiency.

    Neutron Design System - HCA Healthcare, U.S.A

    Developed and evolved the Neutron Design System, adopted across multiple healthcare applications to improve UI consistency and design‑to‑development efficiency.

    Google UX Design Professional Certificate

    Google | ID: CJQW7G8FH9G4

    Mobile UX Design Certificate

    Interaction Design Foundation | ID: 143758

    Bachelor of Business Administration

    University of Madras

    Advanced Diploma in Digital Multimedia

    Amrita Institute of Computer Technology

    UX Architecture
    Complex Workflow Simplification
    Heuristic Evaluation
    Interaction Design (IxD)
    Data Visualization
    Accessibility (WCAG 2.1)
    Rapid Prototyping
    Figma (Advanced)
    Adobe CC (Ps, Ai, Xd)
    HTML5/CSS3
    JavaScript
    Prototyping Tools
    Research Platforms
    Analytics Tools